NorCal Presentation & Lunch October 2023
REGISTRATION IS OPEN! UL is Coming to Town!
NETWORK & EDUCATION:
This eye-opening workshop will shed light on the latest from UL. Continue Reading
You are Invited to GPX – ON US!
The special invite, with our promo code, provides FREE admission to GRAPHICS PRO EXPO Long Beach.
Admission includes:
- Access to see you in the exhibit hall
- All training opportunities in the hall AND in the classroom
- WRAPSCON
- THREE chances to win $500 in Buyer Bucks
- Admission to the Mixer @ GPX: Friday, 5-6:30 p.m.
Use Promo Code: CSA5CA to waive the $25 charge!
2023 Annual Convention- Lake Tahoe
2023 CSA Annual Convention & Education Conference
Elevate your adventure at Harveys Lake Tahoe, the very first casino hotel built on the South Shore. Sample the fine dining and cocktails, try your hand at a popular table game, or explore the great outdoors. With stunning views of Lake Tahoe and the Sierra Nevada Mountains, Harveys gives you easy access to all-season thrills that Lake Tahoe has to offer.
After three busy days of conference activities, take a dip in the year round heated outdoor pool, unwind and soak up some sun on a comfortable lounge chair, or take advantage of the modern, co-ed fitness facilities with stunning mountain views. As a hotel guest you’ll enjoy access to sauna, steam, and whirlpool facilities!
Group Rate: $134.95/night (+tax) on Tues., Wed., & Thursday nights.
$284.95/night (+ tax) on Friday.
Note: The Group rate will be extended three days prior & three days following blocked dates. Group Rate Deadline: July 18, 2023 (based on Room Block Availability). Reserve today! Scan QR or visit: Reservation Link
Exhibitors: Please download your copy of the Exhibitor Package here. Please note that separate registration has been developed for both of these, with Package and A-la-carte purchasing available. You can purchase Tabletop Booths online in our shop, but you must still submit your Exhibitor form to CSA.
TO REGISTER FOR GOLF, YOU NEED TO DOWNLOAD THIS BROCHURE (PDF) or for individual registration, pay online here!
Preliminary Schedule of Events
Wednesday, August 2, 2023
8:30 AM
GOLF TOURNAMENT – Shot Gun Start – Click to learn more or to Sponsor
12:00 – 6:00 PM
Convention Check-in
4:00 – 6:00 PM
CSA (2022-23) BOD Mtg.
7:00 – 10:30 PM
Golf Awards & Opening Convention Party
Thursday, August 3, 2023
8:00 – 10:00 AM
Education Session #1 – “The Generation Map”
This special keynote address from Whitney Klinkenborg, Marketing Director, Gemini, will drill down into what your sign industry BUYERS and HIRES are expecting – by generation! Not only will you hear the fascinating results of latest surveys, but you will also discover how to work with the changing communication styles and needs of the marketplace more effectively. This keynote is your GPS to navigate through changing demographics of the signage industry!
About Our Presenter: Whitney Klinkenborg
Whitney Klinkenborg joined the Gemini Marketing team in 2021. Since then, the team has grown from 3 individuals to 9. Prior to Gemini, Whitney spent 11 years with Pella Corporation in a variety of Marketing and Sales roles. She resides in the Minneapolis area with her husband, two children and golden retriever.
She loves to travel, exercise and spend as much time outside as possible, preferably hiking or biking. Also, she can never say no to a good glass of red wine. Whitney’s marketing experiences include product management and marketing, B2C acquisition, B2B, digital, internal agency management and opening/leading a luxury showroom in the Merchandise Mart in downtown Chicago.
10:15 – 11:15 AM
2023 CSA Annual Meeting & State of the Association Luncheon
Slate of the 2023-24 Board of Directors and Officers for membership vote
11:30 – 12:30
Exhibit Hall Open
1:00 – 4:30 PM
President’s Reception
6:00 – 7:00 p.m.
Banquet
7:00 – 10:00 p.m.
California Sign Industry Awards
Installation of Officers
Live and Silent Auctions
$10,000 Drawing
Friday, August 4, 2023
7:30 AM Breakfast
8:00 – 9:30 AM
Education Session #2 – “To Engineer is Human”
In this fun, enlightening, and sometimes shocking presentation, Mike Sullaway, PE, will show us The Role of Failure in Successful Design, a presentation based on the book by Henry Petroski. The infamous failures that do occur are ultimately failures of design, and of course can be quite heartbreaking. But the lessons learned from these failures sometimes can do more to advance the knowledge of engineering than any education can provide. These failures inevitably lead to greater design successes. This presentation will cover a few of those catastrophes and some of the hard lessons that have been derived!
9:45 – 11:45 AM
2023-24 CSA Board of Directors Meeting
12:00 – ?? — Lake Tahoe Attraction (includes lunch)
The Great Fishing Trip August 12, 2023!
Back for the 21st voyage off the coast of Dana Point, Captain Neal Tibbs and 44 lucky fishermen, women & children will set sail early, early Saturday, August 12th! This event sells out every year, so be sure to MARK YOUR CALENDAR & book early! This is an all-day cruise launching at 5:00 am (please check-in by 4:30 am) out of Dana Point Harbor and returning around 5:00 pm that afternoon.
We are almost sold out! Click “PURCHASE” link above today!
The boat could hold 60, but we limit the total number of guests to 45 give everyone plenty of room to stretch out.
For more information about the fishing, call Call Neal Tibbs at (209) 603-0629. For information about registration, call CSA at (916) 932-0021 or email cflahive@calsign.org.
- License, equipment, food, drink or fish cleaning is NOT included in your registration fee.
- Additional fishing details and information (parking instructions, licensing, equipment, food, etc) to follow at a later date via email notification. Please make sure to have at least one email address listed for your party in order to be included in our follow-up notices.
Saturday, August 12, 2023 – Sailing on the Clemente
Check-in at 4:30 am, boat departs at 5:00 am sharp!
Dana Wharf Sportfishing in Dana Point Harbor
34675 Golden Lantern, Dana Point, CA
Return approximately 5:00 PM.
WSSC Networking Hospitality Event 2023
Welcome all WSSC Affiliates! CSA Members are invited to join the other WSSC Affiliates for a Networking Mixer! The Western States Sign Council HOSPITALITY EVENT is scheduled at the ISA Expo, Thursday evening – April 13th. Affiliates invited to this event include; Arizona Sign Association, California Sign Association, Colorado Sign Association, Nevada Sign Association, Northwest Sign Council, and Utah Sign Association.
Join fellow industry professionals at at hospitality event hosted by Western States Sign Council! This event will run from 5:00 – 8:00 PM in the WSSC Suite at Mandalay Bay. Bring your colleagues and significant others for drinks and hors d’oeuvres! RSVP and Sponsor today! Sponsorships will support the association you choose. Registration is free, but please register!
Platinum Sponsor: $500
Gold Sponsor: $250
Silver Sponsor: $150
Southern CA Dinner Event March 16 2023
Injuries and Responsibilities!
Seminar: 3:30pm – 5:30pm
No Host Cocktails: 5:30pm – 6:30pm
Dinner & Network: 6:30pm – 8:30pm
SEMINAR/WORKSHOP:
Safety in the workplace is a subject addressed regularly by CSA members; in the office, fabrication area, warehouse, and at an installation site. In March, you will have an opportunity to be updated on current regulations and recommended practices to help accomplish the following:
Prevent workplace injuries and illnesses
Improve compliance with laws and regulations
Reduce costs, including significant reductions in workers’ compensation premiums
Enhance the social responsibility goals of employers & employees
Increase productivity and enhance overall business operations
Following the Seminar: Network & Dinner Presentation
Time for Good Food & Network!
Join us at 5:30pm for networking, followed by dinner and updates on CSA’s education & training “STEPS”, Title 24, and legislation/legal challenges facing the sign industry.
Join us March 16th, for an evening at its best!
Join us for Education / Network Opportunities / Dinner Presentations
We bring it to you, to transform the way you Design, Build, and Operate!
Northern CA Dinner Event March 9
Injuries and Responsibilities!
Seminar: 3:30pm – 5:30pm
No Host Cocktails: 5:30pm – 6:30pm
Dinner & Network: 6:30pm – 8:30pm
SEMINAR/WORKSHOP:
Safety in the workplace is a subject addressed regularly by CSA members; in the office, fabrication area, warehouse, and at an installation site. In March, you will have an opportunity to be updated on current regulations and recommended practices to help accomplish the following:
Prevent workplace injuries and illnesses
Improve compliance with laws and regulations
Reduce costs, including significant reductions in workers’ compensation premiums
Enhance the social responsibility goals of employers & employees
Increase productivity and enhance overall business operations
Following the Seminar: Network & Dinner Presentation
Time for Good Food & Network!
Join us at 5:30pm for networking, followed by dinner and updates on CSA’s education & training “STEPS”, Title 24, and legislation/legal challenges facing the sign industry.
Join us March 9th, for an evening at its best!
Join us for Education / Network Opportunities / Dinner Presentations
We bring it to you, to transform the way you Design, Build, and Operate!
WSSC-ISA Golf Tournament
We are excited to announce the WSSC / ISA Golf Tournament in Las Vegas! receding the ISA Sign Expo- Join us for a shotgun start at 1:00 PM on April 11th! Hosted at the Las Vegas Golf Club, only 7 miles from Mandalay Bay Convention Center! $165 per player includes and lunch, 2 drinks, 18 holes of play with a cart, range balls are included.

New Year & New Experiences!
Site Plan Ban?
The California Sign Association is excited to announce the January 2023 meeting and presentation in Southern California!
Following the Board of Directors meeting at the Old Spaghetti Factory in Rancho Cucamonga on January 12th, plan on joining industry movers and shakers for the CSA Meeting and Presentation. Our networking begins at 5:15 with an hour of no-host cocktails, followed by dinner and exciting presentation!
If you conduct site surveys… or design a sketch for elevation … or submit for permits… or make a graphic rendering of a sign location…or a homeowner planning some addition in California. You MUST attend this seminar on January 12th! Join us at 5:15 for networking, followed by dinner and presentation from our exciting speaker, Ryan Crownholm! His “back story” is something you won’t soon forget, and the pending lawsuit his attorneys are fighting affects every part of our industry. Ryan started MySitePlan.com in 2013. The company has since created more than 40,000 site plan drawings. If you produce site plans for permits, the lawsuit filed by Mr. Crownholm against the California Board of Professional Engineers and Land Surveyors affects YOU. Jeff Aran, CSA Attorney, will be on hand to address the issues and questions. BE HERE TO BE PREPARED.
A great opportunity for networking, industry updates, and terrific food & beverages – We look forward to seeing you!
SoCal Horse Race Event in Del Mar 2022!
LET’S GO!

Join us as Thoroughbred athletes and world class jockeys take to the track for the most exciting 2 minutes in sports! Del Mar Race Tracks, Where CSA Comes to Play! Join sign industry professionals, both members and non-members, for an event to highlight camaraderie and networking! Marvel as the Thoroughbreds dance on “toes” as they are led from the paddock to the track. Watch as the trainers saddle and prepare for the race. Listen as the bugler sounds the call to post. Before you know it, the caller is heard from every corner of the park “racing” and the horses are off dashing for the finish line.
The horses thunder down the stretch towards the finish line – CSA Members can’t help but stand up screaming encouragement. As the horses reach the wire, we erupt into victory hugs and high-fives all around. All part of the amazing fun!
Del Mar racetrack is an American Thoroughbred horse racing track at the Del Mar Fairgrounds in the seaside city of Del Mar, California, 20 mi north of San Diego. Meet us there! 2260 Jimmy Durante Boulevard, Del Mar, CA 92014
SCHEDULE:
No Host Cocktails: 11:00am-12:00 Noon
Lunch Buffet – Opens: 11:30am
Lunch-Network-Races: Until 4:00pm
Package Includes: Entrance, Program and Lunch
Spend the afternoon in the Ancient Title, a private, air-conditioned, skyroom overlooking the finish line. To help enjoy thoroughbred racing at its finest, our luxurious skyroom features a fantastic view of the races, private wagering windows, a balcony, cocktail bar, and a delicious catered buffet!
JOIN US! Registration is now open – Click Here to Register
BECOME A SPONSOR – Click for Informational PDF – visit our Shop to Register/ Sponsor!
SPONSORSHIP LEVELS:
WIN – $1,600 (16 people)
• Entrance to Turf Club for sixteen people
• Buffet Lunch
• Parking Pass
• Reserved Tables (assigned on a 1st come basis)
• Name and logo on all promotional and on-site material*
• Verbal acknowledgement at lunch/dinner events and Banquet
• Name and logo in Signage Matters thank you ad
• Name and logo on CSA Website thank you ad
• Top level placement on event banners/signs
PLACE – $1,300 (12 people)
• Entrance to Turf Club for twelve people
• Buffet Lunch
• Parking Pass
• Reserved Tables (assigned on a 1st come basis)
• Name and logo on all promotional and on-site material*
• Verbal acknowledgement at lunch/dinner events and Banquet
• Name and logo in Signage Matters thank you ad
• Name and logo on CSA Website thank you ad
• Second level placement on event banners/signs
SHOW – $1,000 (8 people)
• Entrance to Turf Club for eight people
• Buffet Lunch
• Parking Pass
• Reserved Tables (assigned on a 1st come basis)
• Name and logo on all promotional and on-site material*
• Verbal acknowledgement at lunch/dinner events and Banquet
• Name and logo in Signage Matters thank you ad
• Name and logo on CSA Website thank you ad
• Third level placement on event banners/signs
FOURTH – $500 (4 people)
• Entrance to Turf Club for four people
• Buffet Lunch
• Parking Pass
• Reserved Tables (assigned on a 1st come basis)
• Name and logo on all promotional and on-site material*
• Verbal acknowledgement at lunch/dinner events and Banquet
• Name and logo in Signage Matters thank you ad
• Name and logo on CSA Website thank you ad
• Fourth level placement on event banners/signs
“Great vibe, good races. The amenities are fantastic.”
“Really nice race track with really good food and really good beer. .”
